Commercial Director

Big Splash Media is expanding. We’re building a modern media company that combines the craft of magazine storytelling with the speed, agility and creativity of digital publishing. Our channels span magazines, websites, newsletters, podcasts and video , and we’re looking for an experienced Commercial Director to drive revenue, partnerships and growth across all platforms. If you’re a commercially minded media leader who thrives in a creative environment, understands how to monetise audiences across multiple touchpoints, and wants to shape a growing brand — we’d love to hear from you. What You’ll Do Build and execute a commercial strategy that grows revenue across digital, print, audio and video. Lead advertising, partnerships, sponsorships, and branded content across all channels. Develop innovative commercial products — newsletter sponsorships, podcast integrations, video partnerships, custom publishing, branded content campaigns. Oversee sales performance, pipeline management, CRM usage, and agency/client relationships. Manage and mentor a small (but growing) commercial team across sales, partnerships, digital and branded content. Collaborate with editorial, digital, design and production teams to deliver commercially successful campaigns. Analyse audience insights, market trends, and performance data to optimise revenue opportunities. Represent Big Splash Media at industry events, client presentations, panels and networking functions. What You’ll Bring 7–10+ years’ commercial experience in media, publishing, custom content, or digital partnerships. Proven track record in cross-platform revenue generation (print + digital + podcast + video). Strong relationships with agencies, brands, and direct clients. Ability to create new commercial products and take them to market. Leadership experience: building, motivating and managing a commercial team. Highly analytical mindset with excellent negotiation and communication skills. Passion for storytelling, content, and audience‑first brand building. Why Join Big Splash Media? Build the commercial engine of a growing, creatively driven media company. Ownership of commercial strategy across all platforms. Ability to launch new revenue streams from scratch. Creative, collaborative environment with room to experiment. Competitive salary + performance incentives. Candidates will likely come from one of the following backgrounds: Boutique or niche publishers (e.g., custom publishing houses, lifestyle magazines, design/architecture media, fashion/creative media). Digital media organisations with newsletter/podcast monetisation. Commercial, partnerships or strategy roles in cross‑platform media environments. Seniorsales roles ready to step up to full commercial ownership. Experience Requirements Minimum 7–10 years in commercial/media roles. Strong understanding of print + digital commercial models. Demonstrated success generating revenue from advertising, branded content and partnerships. Experience launching new digital or audio products. Ability to lead sales strategy and manage a pipeline. Experience in custom publishing. Experience in events, podcast networks or video content monetisation. Knowledge of subscription models and digital audience growth. Existing relationships in Sydney’s media agency landscape. Skills & Attributes Commercially creative – capable of creating compelling multi‑channel offerings. Strategic thinker – able to forecast, plan and analyse revenue opportunities. Team leader – confident managing and motivating a small team. Strong communicator – excellent at pitching, presenting and relationship building. Operationally disciplined – understands CRM, reporting, forecasting and KPIs. Entrepreneurial – thrives in growing, evolving environments with fewer layers. Audience‑driven – understands how to align commercial outcomes with content integrity. Key Deliverables in First 12 Months Build and implement a commercial strategy for all platforms. Launch at least one new revenue product (e.g., Club, podcast sponsorships, premium newsletters, video series partnerships). Secure a set number of major partnerships or multi‑platform deals (KPIs to be defined). Develop commercial rate cards, media kits and product offerings. Establish commercial processes, reporting and performance dashboards. Hire or restructure the commercial team as needed. Strengthen relationships with agencies and key direct clients. Role Structure Reports to: Managing Director / CEO Direct Reports: Sales Manager Deputy Sales Director (Sydney Travel Guide) Commercial Operations Coordinator (as team grows) Your application will include the following questions: Which of the following statements best describes your right to work in Australia? How many years’ experience do you have as a Commercial Director? Do you have lead generation experience? How many years of digital production experience do you have? How many years’ experience do you have in digital marketing? #J-18808-Ljbffr