Marketing & Communications Business Partner - Marketing (2 Roles)

Marketing & Communications Business Partner - Marketing (2 Roles) Lead strategic marketing and communications initiatives that elevate faculty reputation and drive engagement. Build strong stakeholder relationships and deliver innovative, data-driven campaigns in a dynamic university environment. Translate complex challenges into creative solutions, shaping the story and impact of Western Sydney University. Western Sydney University is a modern, world-class institution located in the heart of Australia's fastest growing and most economically significant region. With nearly 50,000 students, approximately 3,500 staff, and a network of campuses across Greater Western Sydney, Vietnam, and Indonesia, we are proud to be ranked among the top two percent of universities globally. Our mission is to deliver student success, impactful research, and stronger communities. The Opportunity The Marketing & Communications Business Partner provides strategic marketing leadership within a designated faculty, developing and implementing faculty-specific marketing and communications plans that align with the University's overarching recruitment, brand, and engagement strategies. With a strong product marketing focus, the role ensures that all undergraduate and postgraduate recruitment activity is strategically planned, executed, and measured to deliver on annual intake targets. As a trusted advisor to faculty leadership and academic staff, the Business Partner identifies opportunities, manages risks, and guides evidence-based decision‑making to strengthen the faculty's market position. Operating as the primary conduit between the faculty and the University's central marketing functions, the Marketing & Communications Business Partner collaborates across content, creative, paid media, and digital teams to ensure cohesive campaigns, compelling content, and an optimised digital presence. This role is central to embedding a faculty's voice into university‑wide strategies while maintaining brand consistency and strategic alignment. There are 2 x full‑time (35‑hour week) ongoing positions based at our Hawkesbury (Richmond) campus, with hybrid working arrangements available. About You You are a strategic marketing and communications leader with a passion for driving faculty‑specific initiatives and building strong stakeholder relationships. You thrive in dynamic environments, translating complex challenges into innovative solutions that elevate brand reputation and engagement. Your collaborative approach and analytical mindset empower you to deliver impactful campaigns and measurable results. You will bring : Tertiary qualifications in marketing, communications, business, or a related field, with demonstrated experience in leading marketing and communications strategies within large, complex organisations. Proven ability to develop and implement faculty‑specific marketing plans, aligning with broader university objectives and brand standards. Strong stakeholder engagement skills, with experience managing relationships across diverse teams and external partners. High‑level analytical and reporting skills, with the ability to interpret data and translate insights into actionable strategies. Experience in risk management, issues identification, and crisis communications. Exceptional written and verbal communication skills, with a track record of producing compelling content and campaign materials. Ability to manage multiple projects simultaneously, delivering outcomes within tight deadlines. Familiarity with digital marketing platforms, analytics tools, and emerging communication technologies. Experience in higher education or similarly complex sectors. Professional membership or certification in marketing, communications, or related fields. Why Join Us? At Western Sydney University, you'll play a pivotal role in shaping the faculty's brand and reputation, driving strategic marketing and communications initiatives that make a real impact. You'll collaborate with passionate colleagues, engage with diverse stakeholders, and contribute to the university's mission of excellence and innovation. You’ll have the opportunity to : Lead faculty‑specific marketing and communications strategies that support growth and engagement. Work in a dynamic, supportive environment that values creativity, collaboration, and continuous improvement. Make a meaningful difference in a region renowned for its diversity, ambition, and energy. Join us and help elevate Western Sydney University's story—within our community and beyond. Remuneration Package HEW Level 8 $138,029 to $153,227 p.a. (comprising Salary of $116,636 to $129,479 p.a., plus Superannuation and Leave Loading). Position Enquiries Please direct specific enquiries regarding the role to Yasmin Spencer, Director, Marketing via Recruitment Enquiries For any recruitment‑related enquiries, please email the Talent Acquisition team at Closing Date Sunday, 11 January at 11:59pm. Working Rights in Australia - Eligibility Please note : Visa sponsorship is not available for this position. For an ongoing / continuing position, you must be an Australian or New Zealand citizen or an Australian Permanent Resident and provide evidence at time of application. Application Please note that only applications submitted via the University's online recruitment system will be considered. #J-18808-Ljbffr