Marketing Manager- Broker And Lending

At Ubank, we empower the digital generation to achieve financial success. Think of us as your daily money companion, offering a unified view of your finances with smart features and real-time insights. Save more, track spending, and achieve home ownership faster with Ubank. The Why : In this role you will manage the end-to-end marketing strategy and execution for Ubank’s home lending portfolio across both Direct Lending (B2C) and Broker (B2B). This role ensures cohesive strategies that drive awareness, consideration, and conversion for Ubank’s home lending products among both audiences. Key Responsibilities : Using data and insight, develop compelling marketing strategies and value propositions that effectively grow the awareness consideration and conversion of customers and brokers to Ubank's home lending products. Work with in-house brand and performance teams and external agencies to facilitate campaign planning, media buying and campaign delivery against key targets and performance measures. Work closely with the studio team to deliver best in class creative that promotes the Ubank Home Loan brand, is true to the advertising platform and delivers superior customer acquisition results. Optimise the borrower journey for home lending from first impression through to settlement, ensuring the experience is being consistently optimised to drive customer engagement and conversion. Leverage data insights to identify opportunities to improve the performance of the funnel (for both customer and broker audiences) bringing together teams across the business to ideate and implement solutions. Support the design and execution of the ‘go to market’ strategy for new products and features across Lending including rate updates. Support Broker event management ensuring a strong engagement model before, during and after the event, working alongside the Head of Broker and BDM team to deliver a consistent and clear Ubank presence. Your Experience : 5+ years in marketing roles, with exposure to both B2C and B2B strategies, ideally within financial services or lending. Have a strong grounding in building great marketing strategies, and what it takes to bring these to life. Have worked “on the tools” building and delivering campaigns across paid, organic and customer channels. You’ll be happy working somewhere with a high degree of autonomy, ambiguity and agility to get things done. Proven track record in campaign management, event strategy, and sales enablement. Experience in coaching and developing junior team members. Experience in managing budgets and delivering measurable business outcomes. Why Ubank? Innovation with impact : From meaningful work to amazing benefits, we equip you with the tools and support to drive real change - so your ideas don’t just stay ideas, they become impact. Collaborative, supportive & fun : We believe innovation is a team sport. It comes from a special kind of culture that’s highly collaborative and gives people the support they need to thrive. Build something great : Ubank is where ambition meets opportunity. We don’t just talk about change - we give you the tools, trust, and support to make it happen. Freedom to be yourself : We celebrate individuality and give you the flexibility to work in ways that suit your style. Our hybrid working model lets you balance connection and autonomy. Accelerate your Career : With clear paths for career development, your potential won’t just be recognised, it’ll be accelerated. We acknowledge the Gadigal of the Eora nation as the Traditional Custodians of our local area. This Sydney-based permanent role requires Australian or New Zealand citizenship or permanent residency. We welcome applicants of all backgrounds, and our Talent team is excited to connect with you. Apply now with your CV and explore this exciting opportunity #J-18808-Ljbffr