Customer Marketing

The Customer Marketing & CX Lead willfocus on developing and championing a deep understanding of our customers andtheir drivers – owning and optimising customer engagement, adoption andretention initiatives, and partnering with our product, implementation andcustomer success teams to drive a superior end-to-end customer experience forthe Education & Work Pathways segment.

Reporting to the Head of Marketing, CX &Corporate Communications, this is an exciting role for an energetic, customerobsessed and results-driven marketer that will provide the right candidate anopportunity to be part of an amazing next stage of growth for ReadyTech.

You are a confident and proactiveself-starter with a passion for learning, problem solving, and makingdata-driven decisions. You’re always accountable for your actions, you nevergive up, and you strive to find the best outcomes – identifying solutionsrather than dwelling on problems.

To be successful in this role you will be ateam player who can forge strong partnerships and maintain close proximity toour product and technical teams, have an obsession for connecting dots andusing data to identify solutions, pride yourself in the delivery ofhigh-quality customer marketing initiatives, and thrive in a fast-paced,dynamic environment where no two days are the same.

About us:

Making a meaningful difference withmission-critical software that empowers communities to thrive.

ReadyTech is more than just a one-trick ponyplaying in one market with one product, or one customer. We re-imagine, design,develop and deliver technology to solve our customer’s diverse problems –supporting multiple businesses across a variety of markets to be ready foranything.

We’re an ASX-listed company which means we arestable, have a strong track record of sustainable growth and have a significantnumber of long-term customers. So, whatdoes this mean for you? It means we can offer you an experience that will pushyou to be your best, provide career-building challenges, and that will offeryou numerous growth opportunities that can’t be found in any other company.

It’s an inclusive environment where there is noplace for politics, where we get our heads together to solve the problems thatreally matter to our customers, and where we always stay focused on our northstar – the communities we serve, and society at large.

You will get to:

• Creating and executing end-to-end campaigns, initiativesand events (online or face-to-face) that drive customer engagement, increasefeature adoption and improve retention.
• Support product with the production, adaption anddelivery of technical messaging for all new feature and product releases plusreleases of existing features.
• Arm the customer success team with powerful collateral,proven tactics and applicable engagement enablement plans that help movecustomers through the user adoption flywheel to saturation and evangelism.
• Partner with our product and technology teams through thecomplete product development cycle to help create multi-channel communicationstrategies.
• Partner with our customer success team to delivercommunications that support the renewal process and track engagement, at scale.
• Work closely with the wider marketing team to craft andreview content and run dedicated product marketing & CX campaigns.
• Take care of the creative development and publication ofa wide range of customer marketing material from crafting eDMs and buildinglanding pages, through to developing case studies and running webinars thatconvey product and feature releases to our customers and channel partners.
• Evaluate data and test, track and report on key campaignresults and continually identify opportunities for improvement.
• Contribute to maintaining and championing best practiceCRM data management and subsequent initiatives to drive progressive profilingand customer data optimisation.

You have:

• Ability to communicate effectively with a variety of stakeholders acrossthe business to distill complex topics to core messages.
• Effective understanding and use of time management and the ability tojuggle multiple projects simultaneously, effectively prioritising tasks andmeeting deadlines while driving results.
• Ownership and accountability that means you get the job done the rightway, no matter what obstacles you face.
• Adaptable and positive attitude with exceptional attention to detail,ability to get your hands dirty, and a passion for continuous improvement.
• Excellent oral and written communication skills.
• Established and demonstratable skills in effectively communicatingcomplex technical content in an easy-to-understand manner.
• Demonstrated experience working with automation systems and CMS tools.
• Experience in marketing, digital channels and/or product communications.
• Strong experience collaborating across technical and non-technicalteams.
• Track record of creating successful go-to-market and/or customerengagement initiatives.

Why you should become a ReadyTecher:

• A day off for yourbirthday- hip hip hooray
• Additional 4 days ofleave each year
• ReadyTecher Awardseach quarter with the chance to win flights and accommodation to HamiltonIsland
• Hybrid work, within-house baristas in Australia via the Ready Beans team
• Access to Sonder- atechnology-driven platform supported by safety, medical and mental healthexperts - available 24/7
• Paid parental leave
• Additional paid leavefor miscarriage, endometriosis and menopause
• Volunteer leave
• And plenty ofReadyTech merch drops along the way

ReadyTech is committed to seeing things througheach other's eyes. We invest deeply in relationships by offering positivity,fairness and empathy in every interaction and love that everyone is different.We're proud to be an equal opportunity employer that celebrates our diversityof race, beliefs, sexual orientations, gender identities, age, disabilitystatus, marital status and more - so that every single one of us can feel likewe belong.

As part of our commitment to ensuring a safe andsecure working environment for all employees and in compliance with Australianregulations, please note that if selected for this role, you will be requiredto complete a comprehensive police check and an Australian working rightscheck. Should you have any questions or concerns regarding these requirements,please feel free to contact us.

About the role:

The Customer Marketing & CX Lead willfocus on developing and championing a deep understanding of our customers andtheir drivers – owning and optimising customer engagement, adoption andretention initiatives, and partnering with our product, implementation andcustomer success teams to drive a superior end-to-end customer experience forthe Education & Work Pathways segment.

Reporting to the Head of Marketing, CX &Corporate Communications, this is an exciting role for an energetic, customerobsessed and results-driven marketer that will provide the right candidate anopportunity to be part of an amazing next stage of growth for ReadyTech.

You are a confident and proactiveself-starter with a passion for learning, problem solving, and makingdata-driven decisions. You’re always accountable for your actions, you nevergive up, and you strive to find the best outcomes – identifying solutionsrather than dwelling on problems.

To be successful in this role you will be ateam player who can forge strong partnerships and maintain close proximity toour product and technical teams, have an obsession for connecting dots andusing data to identify solutions, pride yourself in the delivery ofhigh-quality customer marketing initiatives, and thrive in a fast-paced,dynamic environment where no two days are the same.

About us:

Making a meaningful difference withmission-critical software that empowers communities to thrive.

ReadyTech is more than just a one-trick ponyplaying in one market with one product, or one customer. We re-imagine, design,develop and deliver technology to solve our customer’s diverse problems –supporting multiple businesses across a variety of markets to be ready foranything.

We’re an ASX-listed company which means we arestable, have a strong track record of sustainable growth and have a significantnumber of long-term customers. So, whatdoes this mean for you? It means we can offer you an experience that will pushyou to be your best, provide career-building challenges, and that will offeryou numerous growth opportunities that can’t be found in any other company.

It’s an inclusive environment where there is noplace for politics, where we get our heads together to solve the problems thatreally matter to our customers, and where we always stay focused on our northstar – the communities we serve, and society at large.

You will get to:

• Creating and executing end-to-end campaigns, initiativesand events (online or face-to-face) that drive customer engagement, increasefeature adoption and improve retention.
• Support product with the production, adaption anddelivery of technical messaging for all new feature and product releases plusreleases of existing features.
• Arm the customer success team with powerful collateral,proven tactics and applicable engagement enablement plans that help movecustomers through the user adoption flywheel to saturation and evangelism.
• Partner with our product and technology teams through thecomplete product development cycle to help create multi-channel communicationstrategies.
• Partner with our customer success team to delivercommunications that support the renewal process and track engagement, at scale.
• Work closely with the wider marketing team to craft andreview content and run dedicated product marketing & CX campaigns.
• Take care of the creative development and publication ofa wide range of customer marketing material from crafting eDMs and buildinglanding pages, through to developing case studies and running webinars thatconvey product and feature releases to our customers and channel partners.
• Evaluate data and test, track and report on key campaignresults and continually identify opportunities for improvement.
• Contribute to maintaining and championing best practiceCRM data management and subsequent initiatives to drive progressive profilingand customer data optimisation.

You have:

• Ability to communicate effectively with a variety of stakeholders acrossthe business to distill complex topics to core messages.
• Effective understanding and use of time management and the ability tojuggle multiple projects simultaneously, effectively prioritising tasks andmeeting deadlines while driving results.
• Ownership and accountability that means you get the job done the rightway, no matter what obstacles you face.
• Adaptable and positive attitude with exceptional attention to detail,ability to get your hands dirty, and a passion for continuous improvement.
• Excellent oral and written communication skills.
• Established and demonstratable skills in effectively communicatingcomplex technical content in an easy-to-understand manner.
• Demonstrated experience working with automation systems and CMS tools.
• Experience in marketing, digital channels and/or product communications.
• Strong experience collaborating across technical and non-technicalteams.
• Track record of creating successful go-to-market and/or customerengagement initiatives.

Why you should become a ReadyTecher:

• A day off for yourbirthday- hip hip hooray
• Additional 4 days ofleave each year
• ReadyTecher Awardseach quarter with the chance to win flights and accommodation to HamiltonIsland
• Hybrid work, within-house baristas in Australia via the Ready Beans team
• Access to Sonder- atechnology-driven platform supported by safety, medical and mental healthexperts - available 24/7
• Paid parental leave
• Additional paid leavefor miscarriage, endometriosis and menopause
• Volunteer leave
• Flu vaccinations
• And plenty ofReadyTech merch drops along the way

ReadyTech is committed to seeing things througheach other's eyes. We invest deeply in relationships by offering positivity,fairness and empathy in every interaction and love that everyone is different.We're proud to be an equal opportunity employer that celebrates our diversityof race, beliefs, sexual orientations, gender identities, age, disabilitystatus, marital status and more - so that every single one of us can feel likewe belong.

As part of our commitment to ensuring a safe andsecure working environment for all employees and in compliance with Australianregulations, please note that if selected for this role, you will be requiredto complete a comprehensive police check and an Australian working rightscheck. Should you have any questions or concerns regarding these requirements,please feel free to contact us.