Global Marketing Automation Strategist

Vor 3 Tagen

Wien, Wien, Österreich Dun & Bradstree Vollzeit
Unlock the Power of Data with Dun & Bradstreet

We are seeking a highly skilled Global Marketing Automation Strategist to join our team at Dun & Bradstreet. This role will play a crucial part in driving our marketing strategy forward, leveraging data and analytics to inform business decisions.

About the Role:

In this exciting position, you will be responsible for developing and implementing best-in-class marketing automation strategies that drive ROI and growth. You will work closely with our global marketing team to design and execute campaigns that meet our business objectives.

You will have expertise in Marketo or equivalent platforms, as well as advanced experience in Salesforce. Your strong stakeholder management and communication skills will enable you to effectively collaborate with cross-functional teams, including sales, sales operations, and customer experience.

  • Develop and implement marketing automation strategies that drive leads and conversion across all markets in Central Europe.
  • Drive standardization and best practices by supporting the migration of two markets into a European SFDC CRM.
  • Run lead handling training with Sales to ensure correct processes in CRM are followed and ROI from marketing generated leads is maximized.
  • Ensure smooth technical and sustainable hand-over of leads (lead routing) to sales department by monitoring integrations with Marketo and trouble-shooting issues together with development teams.
Requirements:

To be successful in this role, you will need:

  • At least 5 years of experience in marketing operations and CRM.
  • Advanced experience of Marketo or equivalent platform (Hubspot etc).
  • Advanced experience (3 years+) of Salesforce.
  • Strong stakeholder management and communication skills.
  • Experience working in a multi-national role.
What We Offer:

As a Global Marketing Automation Strategist at Dun & Bradstreet, you can expect:

  • A competitive salary: €80,000 - €110,000 per year.
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • The opportunity to work with a global team of passionate professionals who are dedicated to helping clients turn uncertainty into confidence, risk into opportunity, and potential into prosperity.

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