Buscojobs | Salesforce Marketing Cloud Consultant
Vor 7 Tagen
About the job Salesforce Marketing Cloud Consultant
Job Description of Salesforce Marketing Cloud Consultant in Sydney:
Experience: 9+ Years
Overview:
Strong domain knowledge of the Salesforce Marketing Cloud platform Experience in integrating marketing with Sales / Service Cloud and other external data systems to push / pull data.
Integrations may include CRMs, ERPs, eCommerce platforms, Google Analytics, SMS, etc.
Strong understanding of relational data models, SOAP APIs, REST APIs, and integration techniques; Advanced SQL Excellent understanding of data dependencies and design for marketing cloud journeys and campaigns Experience with Email Studio, Journey Builder, campaign creation/management, including data configuration, audience creation, and utilization of capabilities in the SFMC platform Strong knowledge of AmpScript for email personalization and complex cloud page creation with AmpScript Technical background with a proven history of understanding complex systems Ability to work independently and in a collaborative team environment; innovative, adaptable, self-directed, and a team player Strong communicator with exceptional team handling capabilities Salesforce Marketing Cloud Consultant certification mandatory Experience in below Studios/technologies:
Email Studio Journey Builder Automation Studio Web Studio / Cloud Pages AmpScript Marketing Cloud APIs REST and SOAP Key Responsibilities:
a) Enable and Execute Marketing Automations:
Integrate and maintain SFDC and SFMC using Marketing Cloud Connector, SOAP and REST API, for real-time data exchange and for triggering email activity in ExactTarget using Journey Builder, Automation Studio, Contact Builder, etc.
Test Marketing Automations with dynamic content and multiple user paths Design, optimize, and execute campaigns using strategies such as A/B Testing, throttled sending, etc.
b) Marketing Campaign Personalization:
Build and execute email marketing campaigns using Content Builder Personalize email content for custom customer experience (i.e., Dynamic Content, Advanced Dynamic Content, AmpScript, etc.)
Leverage AmpScript and SSJS for dynamic content to include information from data extensions in emails and to update data extensions with information from Cloud Pages landing pages Configure account setup and administration for users and new Business Units (BUs, roles and permissions, sender profiles, RMM, Users, build data extensions, etc.)
c) Subscriber and Data Management:
Work with Data Extensions, Profile management, and subscriber DE Excellent knowledge of SQL fundamentals and other database technologies d) Update and Maintain Relational Data Model:
Can design mobile responsive creatives and HTML emails Use of Create Microsites using ExactTarget and auto-published them e) Configure Exact Target Microsite Activity:
Knowledgeable of web services and especially communicating with the RESTful endpoints Additionally, knowledge on UI & front-end web technologies like SSJS, HTML, CSS, JavaScript/jQuery knowledge is a value addition #J-18808-Ljbffr
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