Senior Communications Strategist

vor 2 Wochen

Elsbethen, Salzburg, Österreich Red Bull Vollzeit

Unlock Your Potential as a Senior Communications Manager

We're seeking an exceptional Senior Communications Manager to join our team at Red Bull in Salzburg, Austria. As a project lead, you'll develop comprehensive communication plans to activate paid, earned, managed, and owned media across all bike disciplines.

About the Role

  • Lead global media relations and storytelling strategy, focusing on activating earned media, fostering content creation opportunities, and building impactful editorial relationships in the bike industry.
  • Manage projects from start to finish, ensuring clear strategic direction, compelling messaging, and effective stakeholder engagement within our communications initiatives.
  • Focus on earned media activation, creating opportunities for content creators, and amplification, while building high-frequency editorial relationships.
  • Identify great story opportunities within the cycling world that are relevant to international media, facilitating the translation of marketing initiatives into engaging media products.
  • Take projects from A to Z, ensuring strategies, tactics, and key milestones are set out from the beginning.
  • Engage in daily monitoring and analysis of earned media, using data to drive tactical and strategic adjustments.

Requirements

  • 6+ years' experience in a communications, social media, or PR role. Bike industry and media company experience is highly valuable.
  • A proven track record of leading teams, projects, and securing brand reach and engagement through earned media amplification.
  • Demonstrated experience of working with content creators, influencers, and opinion leaders. Solid experience of managing freelancers and agencies.
  • Well-organised team player with a self-starter mentality and the ability to communicate efficiently and reliably in a multilingual, multicultural environment.
  • Fluent in English; other languages are considered an asset.
  • Travel 10-20%.

What We Offer

An estimated salary of €80,000 - €110,000 per year, depending on experience, and a dynamic work environment where your talents will be nurtured and challenged. If you're passionate about telling stories that inspire and engage audiences, we'd love to hear from you.

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